Want to set up a website to advertise your business, but feel completely at sea when it comes to choosing a CMS (content management system)? Over the past 14 years, WordPress has evolved from a humble blogging platform into a tried and trusted CMS that you can use to create and manage your entire site. Here are six reasons why you should definitely consider using it.
- 1. It’s incredibly easy to master and manage
There’s no need to be a coding mastermind when it comes to managing your WordPress site. It’s so simple and straightforward to use that you and your employees can quickly add or amend content when it suits, giving you complete control over every aspect of your site.
- 2. Customise to your heart’s content
A lot of developers have extended on the CMS’s core features by creating plugins, which allow a WordPress site to have almost any function, and there are countless to take advantage of. There’s also an enormous choice of widgets you can use to customise your site, from email subscribe functions to a Google Maps widget, plus thousands of attractive yet professional themes.
- 3. SEO made easy
WordPress is known for being easy to optimise, allowing business owners to get their site ranking higher in search results with little effort.
The Yoast SEO plugin has a number of features to simplify the process even further, including focus keyword and content analysis, a readability check and lots more, all of which help to improve a site’s position.
- 4. Fully responsive, bringing your site up to date
It’s important to make sure your site is responsive, i.e. compatible for tablet and smartphone use as well as desktop, if you want to attract as many customers as possible. WordPress offer a variety of fully responsive themes, enabling your customers and clients to browse your site on the go.
- 5. It’s tried and trusted
WordPress has been refined and improved numerous times over its 14-year history, resulting in a secure CMS free from bugs and glitches. It’s amassed an impressive reputation, with various well-known organisations trusting it – a testament to its reliability.
- 6. You can go global with ease!
If you’ve got plans for world domination, you’re going to need a website for every country your business operates in. Seeing as WordPress sites are so easy to replicate and manage, having a few to look after while keeping your brand image consistent on a global scale shouldn’t be a problem.
Our talented team at T&G Web Design have several years’ experience of building WordPress sites for a wide variety of clients. No matter what your company does, we can use WordPress to create a highly professional site that perfectly reflects what your brand and business is all about.
Contact us now to find out more about what we can do to set your site apart from your competitors’.